Effective as of October 26, 2015
Ionzero, LLC (“Ionzero”, “hookify.io”, “Hookify” or the “Company”) is committed to protecting the privacy of individuals who visit the Company’s Web sites (“Visitors”), individuals who register to use the Services as defined below (“Customers”), and individuals who register to attend the Company’s corporate events (“Attendees”). This Privacy Statement describes Hookify’s privacy practices in relation to the use of the Company’s Web sites and the related applications and services offered by the Company under the product name Hookify (the “Services”).
Web sites covered
This Privacy Statement covers the information practices of Web sites that link to this Privacy Statement, including: http://www.hookify.io (“Hookify”) and all sub-domains (collectively referred to as “Hookify Web sites” or “the Company’s Web sites”).
Hookbooks and Apps are online marketplaces for on-demand recipes or applications that run on the Company’s Hookify platform. The Company and third parties may post recipes and applications. When applications are posted by the Company, and the application links to this Privacy Statement, this Privacy Statement applies. When third parties post applications, the privacy statement of the third party applies, and this Privacy Statement does not apply.
Hookbooks and Apps enable Hookify and Hookify Customers to create Web sites, recipes and applications that run natively on the Hookify platform. When the Company posts Hookbooks and Apps Web sites, the site will link to this Privacy Statement, and this Privacy Statement applies. When third parties post Hookbooks and Apps Web sites, the privacy statement of the third-party applies, and this Privacy Statement does not apply.
Hookify Web sites may contain links to other Web sites. The privacy statements of such other Web sites govern the information practices or the content of such other Web sites. The Company encourages you to review the privacy statements of other Web sites to understand their information practices.
When expressing an interest in obtaining additional information about the Services or registering to use the Services, Hookify requires you to provide the Company with personal contact information, such as name, company name, address, phone number, and email address (“Required Contact Information”). When purchasing the Services, Hookify may require you to provide the Company with financial qualification and billing information, such as billing name and address, credit card number, and the number of employees within the organization that will be using the Services (“Billing Information”). Hookify May also ask you to provide additional information, such as company annual revenues, number of employees, or industry (“Optional Information”). Required Contact Information, Billing Information, and Optional Information about Customers are referred to collectively as “Data About Hookify Customers”, or in the case of Attendees, “Data About Hookify Attendees”.
As you navigate the Company’s Web sites, Hookify may also collect information through the use of commonly used information-gathering tools, such as cookies and Web beacons (“Web Site Navigational Information”). Web Site Navigational Information includes standard information from your Web browser (such as browser type and browser language), your Internet Protocol (“IP”) address, and the actions you take on the Company’s Web sites (such as the Web pages viewed and the links clicked). For additional information about the collection of Web Site Navigational Information by Hookify and others, see the table in section 4.
Creation of Anonymous Data
We may create anonymous data records from your Data by excluding information (such as your name or account number) that make the data personally identifiable to you. We use this Anonymous Data to analyze request and usage patterns so that we may enhance the content of our Services and improve our Site navigation. We reserve the right to use and disclose Anonymous Data to third party companies in our discretion.
We may aggregate data about your usage in various formats such that the data becomes anonymous and cannot be identified personally with you. Aggregated data is not subject to privacy restrictions and is used by us to provide our Services to our customers.
Use of information collected
The Company uses Data About Hookify Customers to perform the services requested. For example, if you fill out a “Contact Me” Web form, the Company will use the information provided to contact you about your interest in the Services.
The Company also uses Data About Hookify event Attendees to plan and host corporate events, host online forums and social networks in which event attendees may participate, and to populate online profiles for Attendees on the Company’s Web sites. Additional information on the Company’s privacy practices with respect to Data About Hookify Attendees may be found in additional privacy statements on the event Web sites, as the case may be. Please see section 5 for more information on bulletin boards, blogs, or chat rooms provided by Hookify in connection with its corporate events.
The Company may also use Data About Hookify Customers and Data About Hookify Attendees for marketing purposes. For example, the Company may use information you provide to contact you to further discuss your interest in the Services and to send you information regarding the Company, its affiliates, and its partners, such as information about promotions or events.
Hookify uses credit card information solely to check the financial qualifications and collect payment from prospective Customers and Attendees.
Hookify uses Web Site Navigational Information to operate and improve the Company’s Web sites. The Company may also use Web Site Navigational Information alone or in combination with Data About Hookify Customers and Data About Hookify Attendees to provide personalized information about the Company.
Web Site Navigational Information
Cookies, Web Beacons and IP Addresses
Hookify uses commonly used information-gathering tools, such as cookies and Web beacons, to collect information as you navigate the Company’s Web sites (“Web Site Navigational Information”). This section describes the types of Web Site Navigational Information used on the Company’s Web sites and how this information may be used.
The following sets out how Hookify uses different categories of cookies and your options for managing cookies’ settings:
Types of Cookies Description Managing Settings Required Cookies
Required cookies enable you to navigate the Company’s Web sites and use its features, such as accessing secure areas of the Web sites and using Hookify Services.
Because required cookies are essential to operate the Company’s Web sites and the Services, there is no option to opt out of these cookies.
These cookies collect information about how Visitors use our Web site, including which pages visitors go to most often and if they receive error messages from certain pages. These cookies do not collect information that individually identifies a Visitor. All information these cookies collect is aggregated and anonymous. It is only used to improve how the Company’s Web site functions and performs.
From time-to-time, Hookify engages third parties to track and analyze usage and volume statistical information from individuals who visit the Company’s Web sites. Hookify may also utilize Flash cookies for these purposes.
To learn how to opt out of performance cookies using your browser settings click here.
To learn how to manage privacy and storage settings for Flash cookies click here.
Functionality cookies allow the Company’s Web sites to remember information you have entered or choices you make (such as your username, language, or your region) and provide enhanced, more personal features. These cookies also enable you to optimize your use of Hookify’s Services after logging in. These cookies can also be used to remember changes you have made to text size, fonts and other parts of web pages that you can customize.
Hookify uses local shared objects, also known as Flash cookies, to store your preferences or display content based upon what you view on our Web sites to personalize your visit.
To learn how to opt out of functionality cookies using your browser settings click here. Note that opting out may impact the functionality you receive when visiting hookify.io.
To learn how to manage privacy and storage settings for Flash cookies click here.
Targeting or Advertising Cookies
Third parties, with whom the Company partners to provide certain features on our Web sites or to display advertising based upon your Web browsing activity, use Flash cookies to collect and store information. Flash cookies are different from browser cookies because of the amount of, type of, and how data is stored.
To learn more about these and other advertising networks and their opt-out instructions, click here and here.
To learn how to manage privacy and storage settings for Flash cookies click here.
Hookify uses Web beacons alone or in conjunction with cookies to compile information about Customers and Visitors’ usage of the Company’s Web sites and interaction with emails from the Company. Web beacons are clear electronic images that can recognize certain types of information on your computer, such as cookies, when you viewed a particular Web site tied to the Web beacon, and a description of a Web site tied to the Web beacon. For example, Hookify may place Web beacons in marketing emails that notify the Company when you click on a link in the email that directs you to one of the Company’s Web sites. Hookify uses Web beacons to operate and improve the Company’s Web sites and email communications.
When you visit Hookify’s Web sites, the Company collects your Internet Protocol (“IP”) addresses to track and aggregate non-personal information. For example, Hookify uses IP addresses to monitor the regions from which Customers and Visitors navigate the Company’s Web sites.
Hookify also collects IP addresses from Customers whey they log into the Services as part of the Company’s “Identity Confirmation” and “IP Range Restrictions” security features.
Public forums, refer a friend, and customer testimonials
Hookify may provide bulletin boards, blogs, or chat rooms on the Company’s Web sites. Any personal information you choose to submit in such a forum may be read, collected, or used by others who visit these forums, and may be used to send you unsolicited messages. Hookify is not responsible for the personal information you choose to submit in these forums.
Customers and Visitors may elect to use the Company’s referral program to inform friends about the Company’s Web sites. When using the referral program, the Company requests the friend’s name and email address. Hookify will automatically send the friend a one-time email inviting him or her to visit the Company’s Web sites. Hookify does not store this information.
Hookify posts a list of Customers and testimonials on the Company’s Web sites that contain information such as Customer names and titles. Hookify obtains the consent of each Customer prior to posting any information on such a list or posting testimonials.
Sharing of information collected
Hookify may share Data About Hookify Customers and Data About Hookify Attendees with the Company's contracted service providers so that these service providers can provide services on our behalf. Without limiting the foregoing, Hookify may also share Data About Hookify Customers and Data About Hookify attendees with the Company's service providers to ensure the quality of information provided, and with third-party social networking and media Web sites, such as Facebook, for marketing and advertising on those Web sites. Unless described in this Privacy Statement, Hookify does not share, sell, rent, or trade any information with third parties for their promotional purposes.
The Company may share Data About Hookify Customers with other companies in order to work with them, including affiliates of the Hookify corporate group. For example, the Company may need to share Data About Hookify Customers for customer relationship management purposes.
From time to time, Hookify may partner with other companies to jointly offer products or services. If you purchase or specifically express interest in a jointly offered product or service from Hookify, the Company may share Data About Hookify Customers collected in connection with your purchase or expression of interest with our joint promotion partner(s). Hookify does not control our business partners’ use of the Data About Hookify Customers we collect, and their use of the information will be in accordance with their own privacy policies. If you do not wish for your information to be shared in this manner, you may opt not to purchase or specifically express interest in a jointly offered product or service.
Hookify does not share Data About Hookify Attendees with business partners unless: (1) you specifically opt in to such sharing via an event registration form; or (2) you attend a Company event and have your attendee badge scanned by a business partner. If you do not wish for your information to be shared in this manner, you may choose not to opt in via event registration forms and elect not to have your badge scanned at Company events. If you choose to share your information with business partners in the manners described above, your information will be subject to the business partners’ respective privacy statements.
Hookify uses a third-party service provider to manage credit card processing. This service provider is not permitted to store, retain, or use Billing Information except for the sole purpose of credit card processing on the Company’s behalf. The Company does not store credit card information and disclaims all liability and responsibility for keeping this data secure. If the Company’s third party processor notifies us of a security breach that may affect your data, and the third party does not notify you directly, the Company will use its best effort to notify you of the breach.
Hookify reserves the right to use or disclose information provided if required by law or if the Company reasonably believes that use or disclosure is necessary to protect the Company’s rights and/or to comply with a judicial proceeding, court order, or legal process.
International transfer of information collected
To facilitate Hookify’s global operations, the Company may transfer and access Data About Hookify Customers and Data About Hookify Attendees from around the world, including the United States. This Privacy Statement shall apply even if Hookify transfers Data About Hookify Customers or Data About Hookify Attendees to other countries.
Hookify offers Visitors, Customers, and Attendees who provide contact information a means to choose how the Company uses the information provided. You may manage your receipt of marketing and non-transactional communications by clicking on the “unsubscribe” link located on the bottom of the Company’s marketing emails. Additionally, you may send a request specifying your communications preferences to email@example.com. Customers cannot opt out of receiving transactional emails related to their account with Hookify or the Services.
Correcting and updating your information
Customers may update or change their registration information by editing their user or organization record. To update a user or organization profile, please login to http://www.hookify.io with your Hookify username and password and click “Setup.” Attendees may update or change their registration information on the event’s Web site after logging in. To update Billing Information or have your registration information deleted, please email firstname.lastname@example.org or call +1 (720) 438-4660. To discontinue your account and to have information you maintained in the Services returned to you, please email email@example.com or call +1 (720) 438-4660. Requests to access, change, or delete your information will be handled within 30 days.
Hookify Customers may electronically submit data or information to the Services for hosting and processing purposes (“Customer Data”). Hookify will not review, share, distribute, or reference any such Customer Data except as provided in the Hookify Master Subscription Agreement, or as may be required by law. In accordance with the Hookify Master Subscription Agreement, Hookify may access Customer Data only for the purpose of providing the Services, preventing or addressing service or technical problems, at a Customer’s request in connection with customer support matters, or as may be required by law.
Hookify uses robust security measures to protect Customer Data from unauthorized access, maintain data accuracy, and help ensure the appropriate use of Customer Data. When the Services are accessed using Internet Explorer version 7.0 or later, Firefox version 2.0 or later, or Safari version 3.0 or later, Secure Socket Layer (.SSL.) technology protects Customer Data using both server authentication and data encryption. These technologies help ensure that Customer Data is safe, secure, and only available to the Customer to whom the information belongs and those to whom the Customer has granted access. Hookify also implements an advanced security method based to protect user data, and the Company hosts its Web sites in a secure server environment that uses firewalls, and other advanced technology to prevent interference or access from outside intruders. Customers are responsible for maintaining the security and confidentiality of their Hookify usernames and passwords.
Because the Company uses the Services to maintain Data About Hookify Customers and Data About Hookify Attendees, this information, which is stored in the Services, is secured in the same manner as described above for Customer Data.
Changes to this Privacy Statement
Hookify reserves the right to change this Privacy Statement. Hookify will provide notification of the material changes to this Privacy Statement through the Company’s Web sites at least thirty (30) business days prior to the change taking effect. Continued use of the Services constitutes consent to any change of this Privacy Statement.
Questions regarding this Privacy Statement or the information practices of the Company’s Web sites should be directed to firstname.lastname@example.org or by mailing Hookify Privacy, 116 N. College Ave., Suite 3, Fort Collins, CO 80524.
We take the security of your data very seriously. You can read our Privacy Statement for details. Below are a few bullet points to help with common questions.
- Credentials that you use to connect your Accounts to Hookify are protected with bank-level encryption.
- The only action that Hookify takes on your Accounts are those you specify in the Recipes you create.
- Hookify login credentials are one-way encrypted.
- Account access credentials (like API keys, tokens, and passwords) held by Hookify are encrypted up until they are actually used.
- We always use https or SSL where possible (both via https://www.hookify.io and external API services).
- If you have any questions on how Hookify stores or handles your information, feel free to email us at email@example.com.